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Troon
Golf was founded in 1990 to deliver world-class golf experiences
to daily-fee, resort and private golfers. At its first facility,
the world-renowned Troon North Golf Club in Scottsdale, Arizona,
the "member for a day" golf experience was pioneered.
Today, every player, every day, is treated to the finest playing
conditions, dining experiences, retail offerings and customer service
- amenities previously provided only by elite private clubs, hotels
and restaurants. Players who desire top-quality golf experiences
have come to seek out Troon Golf for consistent delivery of services
and excellent client care. As a result, Troon Golf has become recognized
as the first luxury brand in the golf management industry.
Troon Golf courses
have become synonymous with superior golf courses worldwide. In
fact, 28 golf courses in the Troon Golf portfolio have received
"Top 100" rankings in national and international publications.
This number is impressive when matched against our top three competitors
that combine for 12 golf courses total in the same category. Also,
Troon Golf courses recently received the top two awards given for
golf course agronomy by Golf Magazine and Golf Digest. Some of the
golf courses receiving these distinguished awards include The Westin
Turnberry Resort in Ayrshire, Scotland; Troon North Golf Club in
Scottsdale, Arizona; and Huntingdale Golf Club in Melbourne, Australia.
Another area
of Troon Golf's expertise is the management of private golf clubs.
Troon Golf currently manages several private clubs in which we have
created unique membership programs and built appropriate business
plans to market those memberships effectively. Additionally, Troon
Golf has instituted programs whereby members at private clubs managed
by Troon Golf receive preferred access and reduced rates at other
Troon Golf facilities.
Troon Golf's
goal is to provide a valuable service to each facility's ownership
by offering expertise and cost savings from the development stages
of a project to a worry-free management of operations that focuses
on delivering superior agronomic conditions and extraordinary guest
service levels. As a professional manager, we seek to increase the
bottom line by focusing on generating higher revenues through proven
proprietary programs. Efficiencies are generated from cooperative
marketing efforts, corporate operational and agronomic expertise,
national purchasing accounts and facility staffing from a large
pool of experienced professionals and seasonal employees.
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